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Award Winning Marketer Adella Launches Fine Ass Marketing to Provide Comprehensive Promotional Services for Adult Industry

News release: February 1, 2010 — MARINA DEL REY, Calif. — Adult industry marketing specialist Adella is amicably departing adult entertainment studio Digital Playground. As the Director of Marketing and Public Relations for Digital Playground, Adella was pivotal in launching the careers and shaping the brand of top adult superstars Jesse Jane, Tera Patrick, Stoya, Devon, Riley Steele and Teagan Presley, as well as blockbuster films, “Virtual Sex”, “Island Fever”, “Jack’s Playground” and “Pirates.” During her ten years with the studio, Digital Playground received over three hundred awards, including an unprecedented number of marketing accolades. Digital Playground owners Ali Joone and Samantha Lewis wish Adella the best with her future ventures. Lewis says, “Adella’s vision, principles, devotion, friendship and love have been instrumental to Digital Playground. She always worked diligently to show Digital Playground in a positive light and at the forefront of the media. Adella is an embodiment of Digital Playground’s values and an extension of myself. I will greatly miss her, but will always applaud and support her.”

This month Adella will launch her own company, Fine Ass Marketing. Servicing the entire adult industry, Fine Ass Marketing will offer comprehensive promotional, marketing and networking solutions. Guaranteeing comparable rates and incomparable service, Adella offers her award winning, coveted knowledge to studios, talent, novelty and web companies, photographers, directors, distributors and stores. Rates are available by consultation only. All inquiries can be directed to Adella@FineAssMarketing.com.

Adella says, “While I am excited and eager about the launch of my own company, I would be remiss if I didn’t pay tribute to Digital Playground and its owners, Joone and Samantha Lewis.  I have been blessed to have their marketing support and guidance for over a decade.  We have seen to completion some of the most successful marketing campaigns in the history of adult entertainment, and it’s been an honor to be a part of their team.  I simply would not have grown to this position without their tutelage.  My departure is with gratitude and love and couldn’t be more amicable; Samantha is one of my closest and truest friends and has been a mentor and inspiration to me. I will always consider Digital Playground’s stars, employees and principals as family.”

Fine Ass Marketing encompasses Adella’s fourteen years of experience in the adult industry. The company offers custom, extensive marketing and branding plans, press releases, wire services, international media access, screener services, on-the-set articles, media prepping, social networking start-up and staff instructional courses, as well as personal referrals for media, studios, talent and crew. An additional facet of FAM, includes a booking agency specializing in appearances, hosting, store signings, magazine coverage, photo shoots and crossover opportunities such as music videos, movies and television.

Paul Fishbein, President of AVN Media says, “Adella is the new face of adult marketing. With a sly combination of aggressiveness and grace, she helped tear down the barriers between the mainstream world and adult, allowing the products and stars she represented at Digital Playground to shine both inside and outside the adult world.”

About Fine Ass Marketing:

Offering comparable rates and incomparable services, Fine Ass Marketing caters to the adult industry, providing marketing, talent and networking expertise. The distinctive boutique is owned by adult industry veteran Adella. During a fourteen-year career at the forefront of the adult industry, Adella helped to usher adult entertainment into a new era of mainstream acceptance. Now with Fine Ass Marketing, Adella extends her knowledge and savvy to all companies and individuals in need of growing and refining their brand. For more information, visit www.FineAssMarketing.com

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More information regarding Fine Ass Marketing is available online at

http://www.FineAssMarketing.com

Media interested in receiving press releases from Fine Ass Marketing should email Media@FineAssMarketing.com.

For more information please contact:

Digital Playground’s “Teachers” Trailer

Fine Ass Marketing, Fine Ass Talent, Fine Ass Networking, Adella, Digital Playground, Ali Joone, Samantha Lewis, AVN, Paul Fishbein, Jesse Jane, Teagan Presley, Riley Steele, Tera Patrick, Pirates, Virtual Sex, Island Fever, Jack’s Playground, award winning, media, public relations, marketing

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Digital Playground, Kayden Kross, Joone, Jesse Jane, AVN, AEE Convention, Blu-ray, January 1, Joone, Paul Fishbein

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Digital Playground Receives an Elite 11 Nominations in 13 Eligible Categories!

May 28, 2009 — VAN NUYS, Calif. — Digital Playground is proud to receive an elite eleven nominations in the thirteen eligible categories for the 2009  F.A.M.E. (Fans of Adult Media and Entertainment) Awards show.  Fans can vote for their favorite Digital Playground contract stars and movies until June 4.  Digital Playground’s prestigious eleven nominations include: Favorite Female Starlet (Jesse Jane®), Favorite Anal Starlet (Stoya), Favorite Ass (Stoya), Hottest Body (Jesse), Favorite Female Rookie (Riley, Stoya), Favorite Feature Movie (“Cheerleaders”, “Pirates II: Stagnetti’s Revenge”), Favorite Director (Joone), and Favorite Studio.  “It’s cool to see that the FAME award nominees closely resemble the AVN Awards,” said Paul Fishbein, president of AVN Media Network. “That means the critics and fans are in sync, which doesn’t happen that often in life. Obviously Jesse Jane is a a certified superstar so her nomination for favorite star isn’t a surprise. Stoya’s nomination for Favorite New Starlet makes sense since she’s won every major award possible!”

To vote for Digital Playground, visit http://thefameawards.com/vote_email.aspx

The 4th annual  F.A.M.E. Awards will be held 9:00pm PDT, June 13 at the Los Angeles Convention Center alongside Erotica LA.  “Allowing the fans to vote is a great concept,” says Joone, nominated director and Digital Playground founder.  “They are the reason why ‘Pirates II’ and ‘Cheerleaders’ are already two of the best selling adult titles ever.”  Superstar Jesse Jane adds, “Thank you to everyone who took the time to vote.  It means so much to me, Stoya, and Riley to be nominated.  Log on one more time to help us out, and then join us at the show in LA to see who the winners are!”

Previous F.A.M.E. Awards for Digital Playground include: 2008 Favorite Feature for “Babysitters”, 2007 Favorite Feature for “Island Fever 4”, 2007 and 2008 Hottest Body for Jesse Jane, 2005 Favorite Feature for “Pirates”, and the 2007 Favorite Ass for Teagan Presley.

To download the “Pirates II: Stagnetti’s Revenge” cover art, visit
http://www.digitalplayground.com/movieboximages/Pirates2FC.jpg

To download the box cover of “Cheerleaders”, visit
http://stream.digitalplayground.com/press/downloads3/Cheerleaders_BlueRay_FC.jpg

About the F.A.M.E. Awards:
To make this groundbreaking event possible, Adam & Eve, Genesis Magazine, WantedList, and AVN have partnered together to bring the F.A.M.E. Awards to life.  The top eight names chosen in each category during the nomination round will advance to the final voting round where a winner in each category will be chosen and then announced live at the first annual F.A.M.E. Awards Show on June 7, 2008 at Erotica LA.  For more information, visit www.thefameawards.com

About Digital Playground:
Digital Playground is the world leader in adult filmmaking and interactive formats boasting the largest HD library available.  Since the Company’s inception in 1993, Digital Playground has earned almost 300 awards, currently garners more than 80% of high definition sales within the adult market, and is a leading provider of Blu-ray™ titles, with over 25% of the market.  Female owned and operated, Digital Playground emphasizes quality first, employing fastidiously high production values in erotic film for women, men and couples.  Digital Playground’s commitment to excellence, innovative technology, brilliant full-length productions and exclusive Contract Stars are the secrets to its success and makes Digital Playground the most highly demanded supplier of content for hotel, IPTV, cable, pay-per-view and mobile networks worldwide.  For more information visit www.digitalplayground.com , www.myspace.com/digitalplayground , or www.twitter.com/dpxxx

Keywords:

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On April 18, Watch “Pirates II” Receive a Record 15 AVN Awards!

News release: April 16, 2009 — VAN NUYS, Calif. — With a record 15 AVN awards for “Pirates II: Stagnetti’s Revenge”, and 22 overall awards, Digital Playground is prominently featured in the April 18 Showtime broadcast of the 2009 AVN Awards.  The one hour and forty-one minute program airs Saturday night at 12am EST on Showtime.  The show takes viewers to the Las Vegas Mandalay Bay Resort for the star studded red carpet and 26th annual award ceremony.  Gary Miller, producer of the AVN Awards says, “It was the best show ever with musical guest Flo Rida and big time productions like ‘Pirates II’ leading the way.  Digital Playground pretty much swept the awards with ‘Pirates II’ winning just about everything and Stoya™ getting Best New Starlet.  It was a really good night, especially if you’re on the DP team.”

For program details, visit
http://www.sho.com/site/schedules/product.do?episodeid=134670&seriesid=0&seasonid=0

To view the trailer for “Pirates II: Stagnetti’s Revenge”, visit www.PiratesXXX.com

“It was truly a great year for Digital Playground,” says Paul Fishbein, President of AVN Media Network.  “In addition to the notoriety ‘Pirates II’ achieved, ‘Cheerleaders’ was actually the best selling and best renting title in 2008.  When a studio is recognized for their features, vignettes, and  gonzo titles in the same year, it demonstrates a great aptitude for understanding exactly what consumers want.”

“Pirates II: Stagnetti’s Revenge” recently headlined major new outlets around the world like CNN, , a result of numerous universities and student groups screening the movie.  International notoriety coupled with Digital Playground’s mainstream nature is part of the reason why the company has received so many AVN accolades over the years.  Joone, the writer and director of “Pirates II: Stagnetti’s Revenge” and Founder of Digital Playground says, “’Pirates II’ is more than an adult film.  Take out all the sex and you still have over 600 special effects, a comprehensive story, and the most beautiful girls in the world, all of which lend to our MPAA R-rated version of the movie.”

In addition to the 15 AVN awards for “Pirates II: Stagnetti’s Revenge” Digital Playground’s “Cheerleaders” was named the Top Selling and Top Renting Release of 2008 and also received Best Vignette Release and Best All-Girl Group Sex Scene.  “Jack’s POV 9”, directed by Robby D., received Best POV Release.  The movie features Stoya who took home the highly coveted trophy for Best New Starlet.  Digital Playground also had the Best Overall Marketing Campaign for company image.

“Pirates II: Stagnetti’s Revenge” stars Digital Playground’s beautiful contract girls Jesse Jane®, Katsuni, Stoya™, Riley Steele™ and Gabriella Fox™.  The film costars the talents of BellaDonna, Sasha Grey, Jenna Haze, Brianna Love, Shay Jordan™, Abbey Brooks, Shawna Lenee, Rhylee Richards, Brea Lynn, Shyla Stylez, and Veronica Rayne. Evan Stone, Tommy Gunn, and Steven St. Croix reprise their groundbreaking roles from the original “Pirates”.  The film also includes industry studs Manuel Ferrara, James Deen, Marco Banderas, Mick Blue, Ben English, and Charles Dera.

All hands are on deck for the epic, blockbuster “Pirates II: Stagnetti’s Revenge”, directed by award-winner Joone, and produced by Joone and his business partner Samantha Lewis.  The film premiered at the heralded Orpheum Theatre in Los Angeles and released on DVD on September 27 and Blu-ray on November 7.  A MPAA R-rated version hit major retail stores like Blockbuster, Best Buy, and Albertsons, and e-tail sites like Amazon.com in February.

To download the box art for “Pirates II: Stagnetti’s Revenge”, visit
http://www.digitalplayground.com/movieboximages/Pirates2FC.jpg

About Digital Playground:
Digital Playground is the world leader in adult filmmaking and interactive formats boasting the largest HD library available.  Since the Company’s inception in 1993, Digital Playground has earned almost 300 awards, currently garners more than 80% of high definition sales within the adult market, and is a leading provider of Blu-ray™ titles, with over 25% of the market.  Female owned and operated, Digital Playground emphasizes quality first, employing fastidiously high production values in erotic film for women, men and couples.  Digital Playground’s commitment to excellence, innovative technology, brilliant full-length productions and exclusive Contract Stars are the secrets to its success and makes Digital Playground the most highly demanded supplier of content for hotel, IPTV, cable, pay-per-view and mobile networks worldwide.  For more information visit www.digitalplayground.com , www.myspace.com/digitalplayground , or www.twitter.com/dpxxx

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"Digital Playground's Bad Girls" box cover

“Digital Playground‘s Bad Girls” Stars Stoya™, Gabriella Fox™, & Shay Jordan™ & Features Stoya’s 1st Boy / Boy / Girl!

News release: March 24, 2009 — VAN NUYS, Calif. — Digital Playground, the adult leader in technological innovation and content, releases its 100th Blu-ray™ title on March 31, “Digital Playground’s Bad Girls”.  Available on DVD and Blu-ray, the gonzo includes contract stars Stoya™, Gabriella Fox™, and Shay Jordan™ and features Stoya’s first released boy/boy/girl experience.   Joone, Digital Playground’s Founder says “’ Digital Playground’s Bad Girls’ is a new series which features our exclusive contract girls in the gonzo genre.  It’s the ideal title to be our 100th Blu-ray release and demonstrates how high definition and Blu-ray have revolutionized the adult industry.”

The DVD trailer for “Digital Playground’s Bad Girls” is available at
www.digitalplayground.com/mov/badgirls.html

The Blu-ray trailer for “Digital Playground’s Bad Girls” is available at
www.digitalplayground.com/mov/badgirlsbd.html

Almost five years ago, Digital Playground released the first adult high definition movie, “Island Fever 3”; now the company leads the industry with over 25% of the Blu-ray releases, all of which are full 1080p.  Canada’s CBC News says that Digital Playground is “one of the first of the early technology adopters…Raising the bar in adult film production.”  TG Daily writes Digital Playground is “the only significant adult film production firm that has announced 1080p Blu-ray movies and can crank out Blu-ray discs in volume…Has been shooting its movies in HD for [five] years, providing it with a complete HD library.”  The Inquirer adds that Digital Playground is “at the forefront of the wave of new High Definition content.”

Everybody knows that bad girls have more fun, and the Digital Playground girls are the baddest on the block.  “Digital Playground’s Bad Girls” is the latest kinky gonzo from acclaimed director Robby D. Contract stars Stoya, Gabriella Fox, and Shay Jordan are naughty and begging to be punished.  In her first released B/G/G, Stoya learns that two is always better than one when it comes to guys.  Kelly Summer and Serena del Rio join in the hot, deviant fun in this must-have new offering.

“What an amazing accomplishment this is for the adult industry,” says Paul Fishbein, President of AVN Media.  “Considering adult studios were not given access to the Blu-ray format when it was first developed, Digital Playground has wasted no time in becoming the leader in Blu-ray for the adult industry.  In fact, they are producing enough high quality titles to make a mainstream studio jealous.”

In addition to producing the largest adult library of true 1080p Blu-ray titles, Digital Playground was the first studio to release a dual-layer Blu-ray disc, “Pirates II: Stagnetti’s Revenge”.  A report from Strategy Analytics Connected Home Devices says that 30 million households around the world had a Blu-ray device by the end of 2008 – http://tinyurl.com/bluray-report

.  The report predicts that number will increase to 132 million households by 2012.  Joone says, “We are driven to be the first to adopt new technologies and platforms in order to provide the consumers with the best viewing experience possible.”

“Digital Playground’s Bad Girls” on DVD and Blu-ray includes a photo gallery, and trailers to hit Digital Playground films and upcoming releases.  The DVD version also includes a slide show.  “Digital Playground’s Bad Girls” is presented in 16:9 widescreen format with 5.1 digital surround sound and no regional coding.

To download the box cover, visit
http://stream.digitalplayground.com/press/downloads5/BadGirls_BD_FC.jpg

About Blu-ray™:
Blu-ray, also known as Blu-ray Disc (BD), is the name of a next-generation optical disc format developed by the Blu-ray Disc Association, and is supported by more than 170 of the world’s leading consumer electronics, personal computer and media manufacturers, video game and music companies, and major movie studios.  The format was developed to enable recording, rewriting and playback of high-definition video, as well as storing large amounts of data.  For more information, visit www.blu-ray.com

About Digital Playground:
Digital Playground is the world leader in adult filmmaking and interactive formats boasting the largest HD library available.  Since the Company’s inception in 1993, Digital Playground has earned almost 300 awards, currently garners more than 80% of high definition sales within the adult market, and is a leading provider of Blu-ray™ titles, with over 25% of the market.  Female owned and operated, Digital Playground emphasizes quality first, employing fastidiously high production values in erotic film for women, men and couples.  Digital Playground’s commitment to excellence, innovative technology, brilliant full-length productions and exclusive Contract Stars are the secrets to its success and makes Digital Playground the most highly demanded supplier of content for hotel, IPTV, cable, pay-per-view and mobile networks worldwide.  For more information visit www.digitalplayground.com

, www.myspace.com/digitalplayground

, or www.twitter.com/dpxxx

“Digital Playground’s Bad Girls”
Release Date: March 31, 2009
Formats: DVD and Blu-ray™
Length: 2 Hours, 23 Minutes
Rating:  XXX
Studio: Digital Playground
UPC Code: 787-633-017-246 (DVD)
787-633-017-260 (Blu-ray)

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